Marlina Azmi | 28 Mar 2014 01:00
It is a rare honour to be invited to visit BritishIndia’s sprawling 80,000 sq ft open-faced brick design studio, warehouse and headquarters in Kota Damansara, Selangor. Its bare exterior of brick walls and metal gates scream minimalistic chic. The appearance of the majestic office is a reflection of its storefronts; simple yet full of character and elegant. Inside, the building is paved with dark floors while its furniture are boldly coloured in the BritishIndia trademark style.
It is here that FocusM meets Pat Liew, the group CEO and founder of BritishIndia, to learn about the legacy of the brand over the last two decades. In 1994, Liew made a life-changing decision that led her to head one of the biggest and most successful local fashion brands in Malaysia.
Liew had dedicated 15 years to the retail industry as the merchandising and fashion director at Metrojaya, the most popular department store in the early 1990s. She successfully managed brands like East India Company and Cape Cod. She eventually walked away from her well-loved job after the company was taken over by a new management and decided to make a comeback to the fashion world on her own and on her own terms.
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