10 Questions With Patricia Knudsen
Evanna Ramly | 06 Apr 2018 00:30
Patricia Knudsen wearing the TAG Heuer Aquaracer.

FOCUS LIFE: Tell us about your new role as a Friend of TAG Heuer.

PATRICIA KNUDSEN: I can’t reveal too much. All I can say is that I’m just so excited and so humbled that the Swiss brand would choose me to represent it here. I know that we’re going to build a strong and great relationship as the people are lovely. It’s exciting to see what’s to come so stay tuned!


What do you love most about the brand?

How it champions being versatile and timeless in the fields of sports, music, art and lifestyle. My entire life, I’ve always been a crazy sporty person and love anything that gets my adrenaline going. I love extreme sports, music and being creative so TAG Heuer really speaks to me in every way.


What values do you and TAG Heuer share?

Boldness, strength, non-conformism, reliability and, of course, not cracking under pressure.