C360engage allows the business owners to analyse, understand and predict targeted earnings from past customer experiences. Insights and data analysis provide the means to knowing the customers and understanding their journey accurately.
Customers’ demands are ever changing & increasing; hence, their loyalty needs to be constantly re-earned. C360engage is built to give the customers the memorable experiences they want, as well as where and when they want them, it’s flexible, seamless, and rewarding.
The more channels a consumer has to interact with a brand, the more often that they will make purchases. According to a survey by Fluent, nearly 50% of customers who engage with the Food & Beverage Operators through 10+ channels, said that they make a purchase at their favourite retailer at least once a week.
Internet Retailer listed lengthy/complicated checkout processes as the top reason consumers abandon their online / digital payment transactions with 39.1% of survey respondents citing this reason. 21.7% also said they abandoned a transaction due to a lack of acceptable payment options.
Payments constitute a key component of an experience. Consumers today aspire to use a wide range of payment modes such as credit and debit cards, e-wallets and alternative payment methods. The creation of an enjoyable omni-channel experience is inherently connected to the ability to link with multiple payment providers, POS terminals, e-wallets and card processors, and other necessary third-party vendors.
iPay88 – Malaysia’s Leading Payment Company, providing state-of-the-art payment infrastructure towards a Digital Malaysia will extend their expertise to serve to the evolving and ever demanding requirement of the Digital Society. iPay88 has nurtured and cultivated a unique synergy between the consumer’s payment channels offering multiple - flexible - digital payment possibilities at every channel.
“At iPay88, the path of innovation in business means doing something different and better to make a positive difference in terms of value, quality or productivity by using emerging or proved technologies of the world “said Mr. Chan Kok Long, Co-founder and Executive Director of iPay88.
Today, when consumers pay for purchases using a credit card, there is very limited trackable data available about the transaction. If a customer has paid for an item in a physical restaurant and subsequently makes a different purchase online for delivery perhaps, the system does not necessarily identify that both purchases were made by the same individual. The key to optimizing payments depends on the ability to connect between card-present and card-not-present data. iPay88 would truly optimize the shopping experience from the payment, fulfilment, rewards and security perspectives working coherently with the new multi-faceted lifestyle – retail payments process.